As tributes to late Playboy founder Hugh Hefner poured in, CNN got in on the action as well:

So, let’s get this straight: Hefner’s love of boobs helped cement his status as “a cultural icon who changed the world,” but Clay Travis’ love of boobs sent CNN’s Brooke Baldwin to the fainting couch and left CNN freaking out. Mkaaaaay.

Between Hefner and Travis, only one of those men built an empire on boobs.

What’s the deal with that?

Double standards are fun.

Baldwin has yet to comment, but we can’t wait to hear what she has to say!

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Related:

CNN offers graphic ‘Sex 101’ video on its website; Clay ‘Boobs’ Travis thinks of the children