'Not ok': Backlash forces St. Louis pub to delete 'it'll be a riot' tweet; Updated: Apologies

A good rule of thumb: When the whole country is on edge fearing an explosion of racial violence, joking about it on social media probably isn’t going to be good for business.

Right now someone is explaining that “it seemed like a good idea at the time.”

https://twitter.com/The_DublinerSTL/status/537012950264184832

WOW. Just…wow. “@The_DublinerSTL: Come in and grab a couple pints tonight, it'll be a riot!”

— Amy P (@apenningster) November 24, 2014

@amyrpennington @The_DublinerSTL #moronic

— el diablo (@stephensinner) November 24, 2014

@stephensinner @amyrpennington @The_DublinerSTL Wow. Classy stuff.

— JUSTIN (@JFoizey) November 24, 2014

@JFoizey @stephensinner @amyrpennington @The_DublinerSTL Won't be seeing my $$ any time soon.

— Keir (@keirhaug) November 24, 2014

@The_DublinerSTL Not ok. Not even a little bit ok.

— Anna Marie ??? (@AnnaMarieH) November 24, 2014

@The_DublinerSTL What the hell?

— Joel ?☀️ (@joelchulsey) November 24, 2014

“@The_DublinerSTL: Come in and grab a couple pints tonight, it'll be a riot!” Maybe you should put a special on Irish Car Bombs. #dicks

— Kelsey McClure (@MegaKelseyM) November 24, 2014

Guys, racial riot jokes are hilarious. RT @The_DublinerSTL Come in and grab a couple pints tonight, it'll be a riot!

— mcbc (@mcbc) November 24, 2014

.@The_DublinerSTL Delete your account.

— Jess Luther (@jessluther) November 24, 2014

Well they didn’t delete their account, but they did delete the tweet.

Update 7:19 pm November 24

Sincerest apologies for the insensitive tweet. We take great pride in our community, are praying for our city & have reprimanded the intern.

— The Dubliner STL (@The_DublinerSTL) November 24, 2014

"Intern" MT @The_DublinerSTL: Sincerest apologies…we take pride in our community, are praying for our city & have reprimanded the intern

— Jazzy Danziger (@JazzyLoyal) November 25, 2014

@The_DublinerSTL "former" "intern"

— SteveO (@Otthouse) November 25, 2014

https://twitter.com/Kjhobbs1985/status/537037432470769664

Perspective.