Here we go again. . .

Before this goes viral, actual experts are saying this CNBC headline does not accurately reflect what the study says:

From engineering professor Linsey Marr who just happens to have expertise with the airborne transmission of viruses:

Sure, but who would click on this boring headline, right?


More from The Atlantic’s Zeynep Tufekci:

She’s also quoting from experts on the subject:


One major problem is that the media isn’t getting any better at its job:

Yet, it’s been hours now and that tweet is still up:

CNBC, however, is refusing to correct it. From Dawn Kopecki, senior editor at CNBC:

Yeah, that’s not going over well:

And she’s still digging!

CNBC, do better: