The Hill is reporting Thursday that Kleenex in the U.K. will rebrand its “Mansize” tissues as “Kleenex Extra Large” after the company saw increasing complaints about the sexist language on its most popular product, sold since 1956.

We’re guessing the complaints sounded like this one inspired by an amazingly woke 4-year-old:

Oh yes, it’s certainly 2018. And this is the most 2018 thing we’ve seen yet.

Oh, you’ll get responses. This is Twitter.

Actress Kirstie Alley seemed a bit triggered by the whole thing:

Good point: the company certainly wouldn’t want to assume its customers’ gender.

Another request while everyone is putting them out there: