CNN’s Oliver Darcy, writing in last night’s Reliable Sources newsletter, called out news outlets for continuing to miss “the obvious framing” on stories by reporting total numbers — in this case, the number of people fired over refusing the vaccine in Washington state — without any context on if this is *really* a lot of people or not. In this case, Darcy wants us to know that’s just 3% of the Washington state workforce that’s been fired and *that’s* important:

White House spokesperson Ben Wakana called out USA Today over a headline that read: “As of today, 1,887 Washington state employees were terminated or left their positions after Gov. Jay Inslee’s COVID-19 vaccine mandate went into effect.” Wakana pointed out, “It’s off a base of 63,300 employees! So less than 3% of people quit…IN AN ENTIRE STATE. The headline ‘Overwhelming majority of employees comply’ was right there!” Wakana is right, and it is bizarre that at this juncture some major news outlets are still missing the obvious framing on these stories…

Well, for starters, good luck getting journos to understand what a denominator is and how it works:

But, more importantly, why doesn’t Darcy criticize CNN over this headline on the “hundreds of Netflix employees and supporters” who were expected to protest the company’s response to Dave Chappelle’s latest comedy special?

The reality? “Dozens” showed up:

Netflix has over 12,000 employees. Why isn’t CNN framing this as the percent of Netflix employees who protested because “dozens” divided by 12,000 is a very, very small number:

And this is a great question. Is there any evidence of a real backlash?

Or is it just a bunch of major news outlets, like Oliver Darcy originally called out, framing the narrative badly?

We know the answer.

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