From WOKE to JOKE?
Harry’s Razors deleted an old tweet from 2017 celebrating “International Men’s Day” that told men “IT’S TIME FOR A NEW DEFINITION OF MASCULINITY.” Text of the deleted tweet here:
Today is International Men’s Day. Believe it or not, that’s a thing.
Now more than ever, being a man demands introspection, humility, and optimism. To get to a better tomorrow, we need to take a look at today, and at the misguided stereotypes that got us here in the first place.
But why did the company delete it?
What’s up with all these men’s razor companies suddenly needing a stance on modern masculinity? https://t.co/myABbfF1Wp
— Sterling Provins (@sterlinprovins) January 16, 2019
Maybe it’s because they want the business from men angry at Gillette’s new ad:
I'm assuming Gillette circulated this tweet of @harrys from 2017 to take the heat off their new ads. Yes, this Harry's tweet is from November of 2017. https://t.co/8qazAqVkTD
— Erick Erickson (@EWErickson) January 16, 2019
Screenshot here:
? @Harrys razors just deleted their tweet saying we need to redefine masculinity after people were trashing them for pushing the leftist agenda too. But I saved it. ? Was here: https://t.co/6YwJCTmgJJ pic.twitter.com/xX1QZkp6Yh
— Mark Dice (@MarkDice) January 16, 2019
Anyway, deleting that tweet makes no sense as the company ran a well-received ad in 2018 on “What Makes a Man”:
What does it really mean to be a man? Watch our new (and first!) short film to see more: https://t.co/PXOs28jhJH #WhatMakesAMan pic.twitter.com/39GSnzax5F
— Harry's (@harrys) February 27, 2018
Harry’s literally wanted to “start a conversation” about masculinity but now that the conversation has started, they deleted that old tweet?
"The way that we view masculinity is a little bit more expansive and nuanced and complicated. This video was an attempt to start a conversation around that."—Andy, Harry’s co-founder, on our new short film, 'A Man Like You.' #WhatMakesAMan https://t.co/PXOs28jhJH pic.twitter.com/2z1IfX9Wnj
— Harry's (@harrys) March 9, 2018
And even though that tweet from 2017 was deleted, many of the responses are still up:
We're excited that you're opening the door to have discussions about masculinity, as we feel it is long overdue! Thank you for bringing your intelligent and personal insights into the conversation.
— Harry's (@harrys) December 13, 2017
We believe that it's time to expand the definition of masculinity to include strength and sensitivity. To include stoicism and openness. We believe the current definition of masculinity is limiting, and want to see it include other important qualities of good men.
— Harry's (@harrys) December 1, 2017
We don't mean to shame anyone with our position. Our goal is to expand the definition of masculinity to include all men.
— Harry's (@harrys) November 20, 2017
So, which is it Harry’s? Is it time for a new definition of masculinity or not? Please let us know.
And in the meantime, maybe it’s time for a razor company that gets what it’s supposed to do:
Take care of yourself. Respect others. Buy our stuff.
— Dollar Shave Club (@DollarShaveClub) January 15, 2019
A perfect response to all of this.
***
Related:
Jill Filipovic says that Gillette ad about toxic masculinity is driving men into a semi-literate rage https://t.co/tUynpqmiBP
— Twitchy Team (@TwitchyTeam) January 15, 2019
'Uh-oh': Ricky Gervais' tweet mocking Gillette is pretty problematic https://t.co/HqEufXzZXS
— Twitchy Team (@TwitchyTeam) January 15, 2019
'Oh no, not you too'! Look who beat Gillette to the hairy man-shaming punch https://t.co/nigmlzTvm1
— Twitchy Team (@TwitchyTeam) January 15, 2019
Join the conversation as a VIP Member