'Expecting to see crowds running for the exit': HHS uses Daytona 500 to hawk Obamacare

The crowd at the Daytona 500 ran for shelter during a tornado warning today, but HHS depicting a crowd running for the exits would indeed have been a more appropriate imagery for their race day Obamacare pitch:

Where HHS makes a cynical and shameless plea for ObamaCare enrollment off the Daytona 500 (h/t @c_maydc) pic.twitter.com/XNQXiM7nmY

— Jeff Poor (@jeff_poor) February 23, 2014

This HHS tweet should have promised “if you like your pole position, you can keep your pole position.”

You’re in the driver’s seat here. Explore your options at http://t.co/UkTACL2HxF today. #GetCovered #Daytona500 pic.twitter.com/SCmKBrnoKC

— HHS.gov (@HHSGov) February 23, 2014