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Even TIME Magazine Admits That Joe Biden's Campaign Is in Trouble

AP Photo/Manuel Balce Ceneta

TIME did a lot of covers on President Donald Trump, but the one I remember most is the one where they cropped a crying little girl out of a photograph, posed Trump looking down at her, and captioned it, "Welcome to America." Trump's crime was separating families and putting kids in cages. The actual photo from which they took the little girl showed she was standing right next to her mother as the Border Patrol patted her down.

Now I've seen it all — TIME has put President Joe Biden on its cover, and not in a flattering light. 

The turnaround plan … you mean this one?

It's a bold strategy, Cotton.

What is the turnaround plan?

Incumbent Presidents are typically considered favorites for re-election, particularly those who have overseen a solid economy, as Biden has. Biden has a record to run on, beyond the bipartisan infrastructure bill and historic investment addressing climate change: billions of dollars of student-debt forgiveness; lowering drug costs; passing bipartisan gun-safety legislation; and much more. To some allies, there’s an obvious explanation for the gulf between the President’s performance and political predicament: a White House and campaign team tasked with selling his success have fumbled the job.

Biden isn’t getting credit for his wins because his message has been too “academic,” argues Representative Bennie Thompson, the Mississippi Democrat who chaired the House select committee that investigated the Jan. 6 attack on the U.S. Capitol. “So much of what’s been said is going over the heads of the average American citizen. It doesn’t need to be a dissertation. It just has to be a clear message. He’s going to have to work on that.”

Oh, so it's just that the American people are too stupid to realize how great everything is. It's all just going over our heads.

Biden should definitely lean in hard on the historic investment in climate change.

The plan?

Someone already did that:

TIME's followers sure are angry that the media is trying to get Trump elected again, as they did in 2016, with their fixation on Hillary Clinton's emails.

I'm just spitballing here, but Biden could close the border as a start. But we all know he won't do that.

***

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