No, but for real. It is. It’s impossible to stop looking. See for yourself:

Oh, sweeties.

Mary-Kate and Ashley Olsen’s first Vine (Vines are hard!) has been making the rounds with much mockery.

Um, you watched one of the best things ever?

What could possibly make that any greater? How about this idea from BuzzFeed’s Lauren Yapalater?

Yes. That is key.

The start of a trend? Please say yes.

More please, Twitter. We need the giggles.