The news that McDonald’s would soon begin offering its breakfast options all day long has been a hit with the public and a surprisingly big story in the media. Leave it to the brightest minds at Vox to both explain the move and debate the implications, moral and otherwise.
McDonald's all-day breakfast, explained — and debated http://t.co/19H8CuuBId pic.twitter.com/xQJuVNMIxX
— Vox (@voxdotcom) September 3, 2015
https://twitter.com/Me_In_Jersey/status/639521548395806721
All good journalists know to cover the five “W’s” of a story, and Vox has the “why” covered:
McDonald’s knows you enjoy breakfast. And though there might be some really altruistic junior operations manager who genuinely believes that the joy people get from Egg McMuffins makes the world a better place, the reality is that McDonald’s just wants to make money.
Ah, it’s a profit deal!
Now, now, now, let us all be fair to Vox. I'm pretty sure not a single person there knows what "profit" is – http://t.co/huJpBJFXvm
— alexandriabrown (@alexthechick) September 3, 2015
Big: Vox "explains" that McDonalds isn't offering all day breakfast altruistically, but just to "make more money" https://t.co/YxywcDCzqg
— Ursus, Director of Weather and Banana Programming (@AceofSpadesHQ) September 3, 2015
@AceofSpadesHQ pic.twitter.com/hm5WDgu31R
— SuperSwoleAnti-Fa(g) (@PolicyLord) September 3, 2015
https://twitter.com/cerenomri/status/639535339502092288
Vox, answering the thorny questions. Such as: Why do businesses offer products to consumers? http://t.co/sWj2S8AT1U pic.twitter.com/jVE4iZDW2S
— Charles C. W. Cooke (@charlescwcooke) September 3, 2015
Economics. How do they work? https://t.co/9tOGaNRuH3
— Kemberlee Kaye (@KemberleeKaye) September 3, 2015