Poor DiGiorno. Always the bridesmaid.
But that didn’t stop the pizza company from capitalizing on Thursday night’s performance of “The Sound of Music Live!” As related hashtags dominated Twitter, DiGiorno live-tweeted the show to mixed reviews.
The @DiGiornoPizza Twiiter account tonight. What even??? #SoundOfMusicLive
— Daniel Wanke (@danielwanke) December 6, 2013
https://twitter.com/amylutz4/status/408798441255366656
https://twitter.com/redsteeze/status/408803160401408000
@redsteeze the hills are alive with please stop live tweeting it, @DiGiornoPizza It's being DVR'd n you're f-ing it up for me.
— Lisellle (@Lisellle) December 6, 2013
Does @DiGiornoPizza have a 40-year old stoner who lives in his parents' basement tweeting for them?
— Bethany S. Mandel (@bethanyshondark) December 6, 2013
https://twitter.com/rachelveronica/status/408787073110261762
https://twitter.com/LilMissRightie/status/408798614543032320
Tasty? Half-baked? Whatever the verdict on the company’s social media strategy, DiGiorno definitely got people talking.
https://twitter.com/TrendsNewYork/status/408788566404104192
Here are the tweets:
Dough, Ray, Me = Pizza party with me and a guy named Ray. #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
DOUGH a crust an unbaked crust
RAY, a guy that likes pizza
ME a pizza liked by a guy named ray
FAH no idea what fah is
SO so
LA a city
T tee— DiGiorno (@DiGiorno) December 6, 2013
Rolph was a delivery guy. Totally makes sense. #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
YO ROLPH, I HAVEN'T SEEN AN OUTFIT THAT UGLY SINCE NEVER #ShortAndTie #DiGiorNOYOUDIDNT #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
I guess it's spelled Rolfe. Whatever. The guy dresses like a knucklehead if you ask me. #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
hey guys, next time you're scared of a storm make a few pizzas instead of waking up the whole house yodeling #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
I don't think those mountains are real you guys #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
Pizza will also cause you to break out into song at mealtimes. #TheMoreYouKnow #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
RT if you love curtain clothes #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
THE KITCHEN IS ALIVE, WITH THE SMELL OF FRESH-BAKED PIZZA #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
You hear that gang? That's the sound of Captain Von Trapp's heart thawing. #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
GO HOME COUNTESS, YOU'RE SO AWKWARD #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
Oh yeah, definitely pizza at this party. Because you can't dance like that without pizza. #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
SPIN ME LIKE A PIZZA CRUST IN THE AIR CAPTAIN #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
Good news Maria! You're having dinner with the adults tonight! 🙂
Bad news Maria! Kids are having pizza 🙁#TheSoundOfMusicLive— DiGiorno (@DiGiorno) December 6, 2013
SO LONG, FAREWELL, THE PIZZA'S GONE NO REASON TO BE HERE ANYMORE #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
"Pizza" is my favorite "habit" #wordplay #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
CLIMB EVERY MOUNTAIN, FORD EVERY STREAM, FOLLOW EVERY RAINBOW, UNTIL YOU FIND A SUPREME (PIZZA FROM DIGIORNOOOOOO) #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
MARIA IS THE CRUST HOLDING IT ALL TOGETHER, WHY CAN'T YOU SEE THAT MAX #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
Still not over pizza getting overlooked in the favorite things song. #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
Sniff.
DON'T RESIST YOUR FEELINGS CAPTAIN, FOR GOODNESS SAKES, SHE'S PERFECT FOR YOU #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
The Baroness. Something about her bugs me. #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
Are there any other rooms in this house they hang out in? #WasteOfSomeSeriousSquareFootage #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
YOU GOTTA LOVE THE PIZZA THAT'S ALREADY IN YOUR HOUSE, RIGHT CAPTAIN? #CloserToYourHeart #MmHmm #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
CLOSE YOUR EYES KIDS #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
NOTHING COMES FROM NOTHING, NOTHING EVER COULD, I MUST HAVE BAKED SOMETHING GOOD (A DiGiorno Pizza) #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
OMG I LOVE WEDDINGS #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
HOW DO YOU SOLVE A PROBLEM LIKE MARIA? GIVE HER PIZZA FOR GOODNESS SAKES #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
Liesel is a pretty name for a girl. Pizzal is a prettier name for a girl. #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
LOVE ISN'T LOVE UNTIL YOU BAKE IT A PIZZA #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
YOU ARE 16, GOING ON 17 AND I'M ASSUMING YOU'D LIKE PIZZA FOR YOUR BIRTHDAY DINNERRRRRRR #BuyDiGiorno #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
BOOOOOOO ROLFE THE DELIVERY GUY BOOOOOO #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
PERFORMERS GOTTA PERFORM #Owned #LeaveTheVonTrappsAlone #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
LIKE PIZZA, SOMEBODY JUST GOT SERVED #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
PIZZA'S NICE, PIZZA'S NICE BLESS OUR DINNER TABLES FOR-EH-VERRRR #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
PIZZAAAAA-PIEEEEE #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013
THANK YOU VERY MUCH, GOODNIGHT AND GOOD PIZZA TO YOU ALL!!! #AndWeOut #BuyDiGiorno #TheSoundOfMusicLive
— DiGiorno (@DiGiorno) December 6, 2013