Food manufacturers are always looking for new, often wacky, and unwise ideas to draw consumers to existing brands. Most of these fail miserably. Remember Crystal Pepsi? Best to forget that one; it was clearly a bad idea. Still, test kitchens and marketing departments need something to keep them busy. Right?

To that end, Kraft Foods is rolling out two new spins on its popular Mac & Cheese. (WATCH)

(post continues) ...Walmart for a limited time - I'll update as soon as it arrives on shelves.

Are you trying @kraftmacncheese Cinnamon Roll!?

We can stomach the chili one, but the cinnamon roll… yuck!

Posters say a dessert and macaroni mashup sounds like an old-school Russian plot.

All that’s missing is Violet Beauregarde eating a bowlful, turning into a giant cinnamon roll, and then being rolled out of sight by snarky singing Oompa-Loompas.

Recommended
Sword Loser: Lefty Podcaster Kara Swisher Claims on ‘The View’ That Elon Musk Threatened Her Life Warren Squire Dallas Morning News Runs ‘I’m a Republican, but…’ Piece Written by Paid Democrat Consultant Brett T.

Commenters say this isn’t the first noodle brand to beckon eaters with sweet promises.

The road to destruction is paved with pumpkin spice.

Posters foresee even crazier Kraft Mac & Cheese combos. They say there are some lines we are not meant to cross.

Cinnas repent!