A lot of people really like Nutella, but when it goes on sale deeply discounted, people really REALLY like it:
Shoppers go nuts causing 'riots' in French supermarkets over 70% discount on Nutella https://t.co/RSSQbRLVSP
— Daily Mail Online (@MailOnline) January 25, 2018
Violent scenes in France caused by a discount on Nutella ? The addiction is real! ?#Nutella #France https://t.co/V4AuGVQHA1
— Simon Emilio Turkas Ⓥ ? #VoteLabour (@SimonTurkas) January 26, 2018
From the BBC:
A discount on Nutella has led to violent scenes in a chain of French supermarkets, as shoppers jostled to grab a bargain on the sweet spread.
Intermarché supermarkets offered a 70% discount on Nutella, bringing the price down from €4.50 (£3.90) to €1.40.
But police were called when people began fighting and pushing one another.
It definitely got ugly in some stores:
https://twitter.com/BNONews/status/956748327722221568
The Great Nutella Riots of 2018 pic.twitter.com/nf18ZGE5pS
— CityNews Montreal (@CityNewsMTL) January 26, 2018
https://twitter.com/1alexcam/status/956894611028529152
Love of the chocolaty treat sure turned some people sour.