Here is what the yoga studio with the enraging 9/11 promo may as well have said

Lori Ziganto | 3:49 PM on September 11, 2014

Seriously. As Twitchy reported, an Arlington, Va., yoga studio commemorated 9/11 with an outrageous promotion. 9 + 11 = 20% off, guys!

Repugnant.

This Twitter user summed it up best. The studio may as well have said this:

#NeverForgetYogaPantsAre20PercentOff

— Jonathan Blake (@jblakemn) September 11, 2014

Note to all brands, this is what you should do:

I notice that the more adeptly-run brands are tweeting NOTHING today.

— TinyShortBunkerInspectionHat (@Popehat) September 11, 2014

Yep.