Well, the end-of-year numbers are in, and it looks like CNN left MSNBC in the dust:
.@CNN has second most-watched year ever in 2021. Ends year as Top 5 cable net across the board. @CNNOriginals are top-rated. Surpasses @MSNBC in prime, total day, dayside & weekends in demo in 2021. Release: https://t.co/k2icAZXgSF pic.twitter.com/fiUsjq5Ppk
— CNN Communications (@CNNPR) December 20, 2021
CNN hall monitor Brian Stelter is pretty darn stoked:
End of year #'s are in. "On Sunday mornings, all CNN programs outperformed MSNBC this year in both total viewers and the demo 25-54…" https://t.co/qQWSVBjxUz
— Brian Stelter (@brianstelter) December 21, 2021
Big congrats to Brian Stelter and the entire CNN team. We’re just so thrilled for them.
But we can’t help but notice that Brian’s tweet is missing something … what could it be?
Oh, right:
Fox?
— CaptainNemo (@CaptainNemo717) December 21, 2021
What about Fox?
— Prison Mitch (@MidnightMitch) December 21, 2021
Turns out that if you want to find any mention of Fox News, you’ll have to pick through the very long press release with a fine-toothed comb. But it’s in there!
2021TD, CNN’s TV audience is four years younger than Fox and MSNBC in Total Day; four years younger than Fox and five years younger than MSNBC in Mon-Sun Prime; as well as five years younger than Fox and six years younger than MSNBC in Mon-Fri Prime. Fox and MSNBC are all pacing at their oldest yearly median age on record in Total Day.
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That’s literally the only time Fox News is mentioned in the entire press release. And Brian Stelter isn’t shouting about it from the rooftops, sticking into Fox News for having a slightly older average viewer than CNN.
Isn’t that fascinating?
And for the very first time, Brian doesn't mention Fox.
— WaxOnWaxOff (@jefferson66) December 21, 2021
You tweet about Fox News a lot why are you not comparing CNN numbers against them https://t.co/wFBM8I9zGz
— Dr. Ricardo (Pro-Representative Republic) Harambe (@Richard_Harambe) December 21, 2021
We’d love to see those numbers, Brian!
Not Fox though? https://t.co/WaeVw0vQ0I
— Ian Miles Cheong @ stillgray.substack.com (@stillgray) December 21, 2021
How'd you do vs Fox?
— Gary Coe (@wareagle30) December 21, 2021
No do how well you did against fox
— Nick (@Nickhaaaaaa) December 21, 2021
Unsurprising this is the one time you dont want to talk about Fox.
— Tom Foolery (@ClydeFroggs) December 21, 2021
He’s so transparent. It’s simultaneously pathetic and hilarious.
Brian Stelter did the meme. pic.twitter.com/ATuavonRW1
— Ian Miles Cheong @ stillgray.substack.com (@stillgray) December 21, 2021
Same energy: https://t.co/8bnQD9xEmm pic.twitter.com/MCVp8bw8wm
— Prison Mitch (@MidnightMitch) December 21, 2021
This is so embarrassing, dude. https://t.co/Evk74jxdbu
— sean mcguire (@smoney58) December 21, 2021
And we’re going to milk it for everything it’s worth.
Real news would be Fox numbers over CNN, Brian. https://t.co/lAOpdMTOag
— I Might Be Donner 🦌🎄 (@Crypsis12) December 21, 2021
The real demo @CNN is after is 9-15. https://t.co/l58kvy0nr8
— Aaron R (@cleverhandleguy) December 21, 2021
Ooooooof.
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