In case you missed it, the FDA has approved the Pfizer-BioNTech COVID19 vaccine:
Today, FDA approved the first COVID-19 vaccine for the prevention of #COVID19 disease in individuals 16 years of age and older. https://t.co/iOqsxXV1fj
— U.S. FDA (@US_FDA) August 23, 2021
The vaccine also continues to be available under emergency use authorization (EUA), including for individuals 12 through 15 years of age and for the administration of a third dose in certain immunocompromised individuals.
— U.S. FDA (@US_FDA) August 23, 2021
“The FDA’s approval of this vaccine is a milestone as we continue to battle the #COVID19 pandemic.” – Acting FDA Commissioner @DrWoodcockFDA
— U.S. FDA (@US_FDA) August 23, 2021
FDA’s “scientific & medical experts conducted an incredibly thorough & thoughtful evaluation of this vaccine … Although we approved this vaccine expeditiously, it was fully in keeping with our existing high standards for vaccines in the U.S.” – @FDACBER Director Dr. Peter Marks
— U.S. FDA (@US_FDA) August 23, 2021
Well OK then.
https://twitter.com/SouthernKeeks/status/1429808622834495490
This is legitimately good news.
But that doesn’t mean that it’s all smooth sailing from here. In fact, it’s pretty rough sailing, at least pronunciation-wise.
Because here’s the name that’s been chosen for the vaccine:
The Pfizer vaccine "will now be marketed as Comirnaty (koe-mir’-na-tee)"$PFE $BNTX https://t.co/GveqPaeXNu
— Carl Quintanilla (@carlquintanilla) August 23, 2021
Comirnaty? This vaccine is a triumph of modern science, and they’re calling it Comirnaty? What the hell kind of name is that?
TIL the Moderna shot has a cool brand name ("Spikevax") and the Pfizer shot has a loser brand name ("Comirnaty") https://t.co/z7di8b5YK2 pic.twitter.com/H1X818b91U
— Josh Barro (@jbarro) August 23, 2021
You can always tell you've picked a great brand name when the press release needs to include a pronouncer https://t.co/VIlIuaRqcC
— Josh Barro (@jbarro) August 23, 2021
You know what they say in marketing – after a year of building positive name recognition for a life-saving treatment, the best thing to do is stamp on a new complex name nobody can pronounce. https://t.co/h7QBvtyn1c
— Matt Whitlock (@mattdizwhitlock) August 23, 2021
Laaaaame.
"Comirnaty"? President Trump would never have allowed this.
— Josh Barro (@jbarro) August 23, 2021
We’d like to think he wouldn’t have.
Hmm. Might want to take this one back to the drawing board. https://t.co/C4AwOyE7IQ
— Jay Yarow (@jyarow) August 23, 2021
Because it offers immunerty to Corvid? https://t.co/Q4HNAq4lMo
— Ethan Smith (@ethanwsj) August 23, 2021
Sounds like Eric Cartman trying to pronounce “community” https://t.co/Q55j857sSO
— Evan Siegfried (@evansiegfried) August 23, 2021
It does!
Second choice was Yulpheeluhpinch https://t.co/UeH3qr3rsy
— Jeryl Bier (@JerylBier) August 23, 2021
Revoke the authorization https://t.co/pdRyX6zMV3
— James Hamblin (@jameshamblin) August 23, 2021
that's a stupid ass name https://t.co/ywy6zSlmst
— Nabil (@MdNabilAhsan) August 23, 2021
https://twitter.com/NoahPollak/status/1429804292110647296
And we choose not to accept “Comirnaty.”
Yeah, no, we’re all just gonna keep calling it “the Pfizer vaccine." https://t.co/Ij1GmbXrp8
— Jim Geraghty (@jimgeraghty) August 23, 2021
