Waffle House scores with clever World Cup tweet

Some companies have seen their social media contributions to World Cup fever backfire terribly. Waffle House isn’t gloating after a match, though; the popular chain is just firing a shot across the bow before the United States takes on Belgium Tuesday.

We don't believe in Belgium waffles

— Waffle House (@WaffleHouse) June 30, 2014

Waffle House FTW. RT @WaffleHouse: We don't believe in Belgium waffles

— Luis Bueno (@RunnerLuis) June 30, 2014

I see what you did there… RT @WaffleHouse: We don't believe in Belgium waffles

— pretty.evil. (@DOP3Sweet) June 30, 2014

https://twitter.com/ajwalsh08/status/483605424571441153

https://twitter.com/jimmystagger/status/483605433207521281

@jimmystagger Im pretty sure @wafflehouse just won Twitter. #USA

— Jake Catanese (@JCatanese43) June 30, 2014

Oh it's on. #USA #BEL “@WaffleHouse: We don't believe in Belgium waffles”

— Zach Smith (@ByZachSmith) June 30, 2014

#USA! #USA! RT @WaffleHouse: We don't believe in Belgium waffles

— Meredith Frost (@MeredithFrost) June 30, 2014

They are in the #WorldCup2014 spirit! #USA RT @WaffleHouse: We don't believe in Belgium waffles

— Jorge Andres Mondaca (@JorgeAMondaca) June 30, 2014

I only believe in AMERICA waffles. RT @WaffleHouse: We don't believe in Belgium waffles

— Shaw Adcock (@shawadcock) June 30, 2014

@WaffleHouse
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A

— niodox (@niodox) June 30, 2014