‘Amazeballs’ or awful? Kmart’s Joe Boxer Christmas ad stirs controversy

This is amazeBALLS!! yea i went there!!#kmart #jinglebells #jingleball #ShowYourJoe @Kmart @JoeBoxer http://t.co/ch3IFJz5OY

— Stay Tuned (@StayTunedLLC) November 19, 2013

Dear @Kmart your #ShowYourJoe commercial is #Amazeballs! Keep it up!

— Hunter sillE (@HEll_is_Me88) November 20, 2013

Ooh wee! Just saw the @JoeBoxer KMart ad… #DoubleTake #ShowYourJoe Love it!

— Cher (@_Cherokeee) November 20, 2013

I think it's funny “@DerrickNJones: So, what do you think?Kmart’s Joe Boxer Christmas Ad Ignites Controversy http://t.co/slWTukKkJ5”

— Kathleen McKinley (@KatMcKinley) November 19, 2013

Lighten up people, this is freaking adorable.Controversy Erupts Over Kmart's Joe Boxer Christmas Commercial (VIDEO) http://t.co/THSzsS6P6E

— Julie McCoy (@_MrsBlueBird_) November 19, 2013

Is this for real? awful. Kmart Goes Balls Out for Christmas Commercial http://t.co/oMY9IZEhHJ via @Fashionista_com

— Ashley Erling (@aerling) November 18, 2013

@Kmart was dying a slow death anyway they just jacked it up with their disgusting commercial #FilthIsNotChristmas

— JadedByPolitics (@JadedByPolitics) November 20, 2013

Kmart's holiday commercial where the guys jingle their junk..I am still cringing, but it worked I guess #yuck #unforgettable

— Kristin Eggert (@Kriashe) November 19, 2013

@Maracev Yuck. Who would want to go to Kmart or buy undies after viewing that. Backfire ad.

— AHetaFan (@AHetaFan) November 19, 2013

*yawn* People think the KMart “Jingle Balls” commercial is “gross” and “offensive.” I think people are vapid and annoying. We’re even.

— Paul Smith (@Haunt1013) November 19, 2013

Why are people so offended by this Kmart commercial? It was dumb, yes. But, nobody wears Joe Boxer, and nobody shops at Kmart. So why care?

— Do Your Googles (@DiovanniFrazier) November 19, 2013