“Sharknado 2: The Second One” hits Syfy tonight at 9:00 PM ET, but people have been getting ready for days. Clearly they’re expecting the best bad movie ever.

Savvy social media marketers haven’t missed the opportunity to hitch a ride on the Sharknado 2 hashtag.

And just to make sure Syfy doesn’t get too cocky over it’s success, Discovery Channel’s Shark Week is ready to put them in their place.

Fin.

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