NBC 4 investigative reporter Scott MacFarlane tweets that the federal government will spend nearly $400,000 on services from Blast Advanced Media, an online analytics consulting company based in Roseville, Calif. According to MacFarlane, Blast will furnish search engine optimization, content strategy, and consulting services to raise online awareness of healthcare.gov. The RFP for the project can be viewed online here.
Health & Human Services signed multi-year deal with California-based BLAST to conduct on-line marketing for http://t.co/IfymgVYd07
— Scott MacFarlane (@MacFarlaneNews) November 1, 2013
Federal government in September approved $392,700 contract w/ California company for online marketing of http://t.co/IfymgVYd07
— Scott MacFarlane (@MacFarlaneNews) November 1, 2013
Federal gov't to spend about $400,000 to make it easier to find http://t.co/BFRknWrOpZ in search engines, "optimize" GOOGLE searches
— Scott MacFarlane (@MacFarlaneNews) November 1, 2013
Fed govt's $400,000 contract for "online marketing" services for http://t.co/OHlE9hB6dA also includes "content strategy and consulting"
— Scott MacFarlane (@MacFarlaneNews) November 1, 2013
@bcurleymbs @freddoso Washington has option to extend contract each year, for 3 more years… per posted contract language
— Scott MacFarlane (@MacFarlaneNews) November 1, 2013
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