— marissamayer (@marissamayer) July 17, 2012
Mayer was employee number 20 at Google. During her 13 years at the company, she held key roles in Google Search, Google Images, Google Books, Google Product Search, Google Toolbar, iGoogle, Google News and Gmail, according to Wikipedia.
She is widely respected in Silicon Valley and, it seems, on Twitter:
Marissa Mayer has done more to make Yahoo relevant again in the past 15 minutes than anyone else has in the past 5 years.
— Dr. Pete Meyers (@dr_pete) July 16, 2012
— Matt Cutts (@mattcutts) July 16, 2012
The cutest CEO in history? Marissa Mayer leaves Google to become Yahoo CEO http://t.co/0EcVTmLh
— Arvid Linde (@kensingtongreen) July 17, 2012
— Gilles Fontaine (@fontainegilles) July 17, 2012
Fifteen years ago Yahoo was cutting-edge company. It, along with Netscape, Ebay, and America Online, was a darling of stock-market speculators. Today, Yahoo continues to rack up tons of page views, but is clearly overshadowed by Apple, Amazon.com, and Google, as well as newer social media companies such as Facebook, Twitter, and LinkedIn. Facebook, in particular, seems to be a major threat given its ability to target display ads with surgical precision — something Yahoo cannot yet do.
Mayer — the fifth Yahoo CEO in five years — clearly has her work cut out for her:
Marissa Mayer is the new CEO of Yahoo. I still used Google to find out who she is.
— HAL 9000 (@HAL9000_) July 16, 2012
Yahoo gave up on search, missed out on social and mobile, and can't define what it is. Can it be fixed? http://t.co/VX9SOGRe
— Jim Roberts (@nycjim) July 17, 2012
Yahoo is a problem too big even for Marissa Mayer http://t.co/MsXnfHKE
— Emma Barnett (@Emmabarnett) July 17, 2012
Some might think it would be difficult to be both a good mom and a good CEO, given the intense demands of both jobs (especially if the mom doesn’t hire a nanny). Twitter users, however, think those concerns are antiquated:
— Sarah Hein (@SarahHein) July 17, 2012
wow – amazing female role model @marissamayer is the new Yahoo! ceo AND is pregnant…
— martha lane fox (@Marthalanefox) July 17, 2012
— Shelby Knox (@ShelbyKnox) July 17, 2012
Props to @marissamayer for taking on ceo gig while pregnant! I ran a (much smaller) company while pregnant with twins. It can be done
— Rashmi Sinha (@rashmi) July 17, 2012
On that note, this Twitter user makes a good point:
Mayer is auditioning for the role of Superwoman – giving birth whilst single-handedly saving Yahoo!. Least she'll deliver on one of those 🙂
— DS Emotion (@DSEmotion) July 17, 2012