'White America gone too far': Ad featuring Jeff Goldblum singing the theme from 'The Jeffersons' falls flat #SB50

Who in the world (other than Apartments.com) thought having Jeff Goldblum sing the theme from “The Jeffersons” to sell apartments would be a good idea?

Hope you’re not afraid of heights ’cause we’re #MovinOnUp.https://t.co/oUHbULgUYH

— Apartments.com (@apartmentscom) February 3, 2016

Watch white privilege work:

https://twitter.com/curtismharris/status/696481105638248448

Jeff Goldblum needs to be in every commercial. Weezy and George Washington at a cook out alone together? A white man wrote this ad. #SB50

— Marge (@meg927) February 7, 2016

https://twitter.com/Im_Just_Isaac/status/696481540742709248

White Jeff Goldblum singing the theme song about black success. Seems legit. #SBCommercial #SB50

— Daemon Chadeau (@DaemonChadeau) February 7, 2016

Wow. Not even The Jefferson's #movingonup Theme song is safe from white folks. I know Jeff Goldblum is jewish, but damn. #SB50 #SuperBowl

— 2020's A&R of the Year (@Therugged0ne) February 7, 2016

https://twitter.com/AmyOtto8/status/696482091983220736

Jeff Goldblum, why so white???

— PeytonsHead (Retired) (@BigHeadBS) February 7, 2016

https://twitter.com/Matthops82/status/696481242053799936

Or maybe we’re wrong? Al Roker liked it…

So far, https://t.co/dAKASeWaQF is best commercial with Jeff Goldblum

— Al Roker (@alroker) February 7, 2016

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