Look, my toilet paper is more politically correct that your toilet paper… https://t.co/hcun5v7xGs
— Matt in the FC (@forgetTheHearse) June 15, 2015
It’s come to this. Even toilet paper is going PC these days:
This video honors single moms who have to be both parents. Wish them #HappyFathersDayMomhttps://t.co/ODyBr9eigN
— Angel Soft® (@AngelSoft) June 15, 2015
Happy Father’s Day, mom?
The tweet had its fans:
This is awesome!! #Singlemomsrock https://t.co/dZuVgM41FL
— Laci French (@femalehobbyist) June 15, 2015
As a single mom, I love this #HappyFathersDaymom https://t.co/ITMtfAjEXC
— Judi Diamond (@JudiDiamond1) June 17, 2015
@AngelSoft Father's Day is rough, but this hashtag makes me feel like I can actually celebrate this year ? Thank you for this campaign!
— Torrey Barrett (@torreyb) June 15, 2015
But for the most part Angel Soft’s tweet caused people to throw rolls of 2-ply at it:
Dear @AngelSoft I'm a single mom. I do not want my kids to wish me Happy Fathers Day because I AM NOT THEIR FATHER.
— Heather (@hboulware) June 17, 2015
Congrats, @AngelSoft, your politically correct ignorance has sparked anti-father, anti-military sentiment. You win Twitter!
— Colonel Jim (@ColonelJimC) June 17, 2015
I am a father and I want 2 know who created latest @Angelsoft #FathersDay video with no fathers?#RachelDolezal https://t.co/hP8GPMEF06
— Wayne DuPree ★彡 (@WayneDupreeShow) June 17, 2015
Next time, you might want to focus test your ads on, umm, the entire population. Just an FYI: https://t.co/RXZrr5kfUY
— Physics Geek (@physicsgeek) June 17, 2015
No, fuck this. And fuck you. I buy your product. Correction, I bought your product. #done https://t.co/NZSxmh8jdK
— LilMissLadybug (@LilMissRightie) June 17, 2015
Shame on @AngelSoft for assuming its Dollar General customers are poor women w/ deadbeat dads. #BoycottAngelsoft https://t.co/S96Yqdmo87
— David L. Gray (@DavidLGray_INFO) June 16, 2015
Ugh, let me go to Costco and buy the bulk size Charmin tissue. Ridiculous. https://t.co/8LhOc6vaCW
— Frecky Baby (@CountMyFreckles) June 16, 2015
This is foolery. Let the Dads enjoy their day & stop hijacking it for clicks & sales! https://t.co/8LhOc6vaCW
— Frecky Baby (@CountMyFreckles) June 16, 2015
@AngelSoft This is sickening on so many levels. This is nothing more than a mockery of masculinity. Have you lost your marbles?
— Brandon J. Blair (@BBlair06) June 17, 2015
@AngelSoft But to totally ignore fathers who have some buying power too may send the wrong message. They deserve a day dedicated to them.
— RaShaunda Fuller (@mysocialmentors) June 16, 2015
@AngelSoft Please do a good sentiment analysis on this campaign before trying something so naïve again.
— Frank Ramblings (@FrankRamblings) June 17, 2015
@AngelSoft @cunthiaaa Mother's have their day. Honor the good fathers on father's day.
— Miguel Sandoval (@DarthDad72) June 16, 2015
@AngelSoft really offended and disappointing by this. The fathers in those kids lives matter too.
— Frank Worley PR (@FrankWorleyPR) June 16, 2015
NO. There already was a day for them, and I think the name began with "Mother's…" https://t.co/XFJmTYfiPi
— Jacob Perry (@jacobperry) June 17, 2015
If, heaven forbid, I ever became a single mom, I wouldn't be "both parents." A good father is irreplaceable. https://t.co/rybjtjb6a4
— Angela Nelson (@angelaisms) June 17, 2015
@hboulware @AngelSoft Just make June 1 "Parent(s) Day" and be done with it.
— Shane Styles (@shaner5000) June 17, 2015
Angel Soft’s social media person has been busy spinning the tweet:
@AngelSoft what about single fathers?
— cynthià (@cunthiaaa) June 15, 2015
@cunthiaaa Hi, thanks for your question. We celebrate families in all forms, shapes and sizes – including single fathers. This video (1/2)
— Angel Soft® (@AngelSoft) June 15, 2015
@cunthiaaa (2/2) intends to honor single moms who might not normally be wished a Happy Father’s Day.
— Angel Soft® (@AngelSoft) June 15, 2015
Why in God's name do single moms need to be told Happy Fathers Day @AngelSoft ? Do dad's not count?
— Heather (@hboulware) June 17, 2015
@hboulware Hi Heather. Dads absolutely count and our intention is not to imply otherwise. Our goal is simply to celebrate single moms (1/2)
— Angel Soft® (@AngelSoft) June 17, 2015
@AngelSoft @hboulware why? are they not celebrated on Mother's Day?
— Riley (@ray4034) June 17, 2015
@AngelSoft @cunthiaaa I don't recall seeing a commercial doing the same for men on Mothers Day. I will no longer use your product
— David Bedell (@dbedell70) June 17, 2015
@dbedell70 Hi David. This video is the first in a series of stories (including fathers' stories) to honor families in all shapes and sizes.
— Angel Soft® (@AngelSoft) June 17, 2015
@AngelSoft did you have a #HappyMothersDayDad ad on Mother's Day? If not, why not?
— Don't Trust Rory (@TrustRory) June 17, 2015
@AngelSoft I'm confused. Why are moms celebrated on Father's Day? A single mom doesn't play both roles, she's just a parent not a dad
— Chris Bernholdt (@DadNCharge) June 16, 2015
@TrustRory Hi Rory, thanks for your question. This video is the first in a series of unique stories we'll be sharing – which will (1/2)
— Angel Soft® (@AngelSoft) June 17, 2015
@DadNCharge (2/2) during this week. Thanks for contacting us!
— Angel Soft® (@AngelSoft) June 17, 2015
We’ll have to wait a while to see if this comes to fruition:
I can't wait to see the Happy Mothers Day Dad ad next year. 🙂 @AngelSoft
— Manzy (@Amancipation) June 16, 2015
We won’t hold our breath.