We thought we’d start with the worst review possible, and then work back from there.

Yahoo! has unveiled their new logo after a month-long buildup.


Company CEO Marissa Mayer said they wanted something “whimsical, yet sophisticated,” words often reserved for wine tastings or movie reviews at the Sundance Film Festival.

Some don’t mind the new logo too much:


While others are a tougher sell:

Evidence that Yahoo! still has their work cut out for them:


Tags: Logoyahoo