We thought we’d learned from CNN hall monitors Brian Stelter and Oliver Darcy that it was wrong to attack another news outlet (besides Fox News, obviously) because the media had to present a united front against President Trump and his targeting of the news media with his calls of “fake news” being “the enemy of the people.”
NBC News, however, thought it would expose how popular sports site Barstool Sports “has fought progress” in the effort to remove toxic masculinity from the sports world.
Barstool Sports and the persistence of traditional masculinity in sports culture. https://t.co/dp4mpfamBu
— NBC News (@NBCNews) September 21, 2019
We’re seriously doing this? OK, here’s Shannon Ho — and of course she cites at least one college professor:
“Not only has it been parallel, I think a conservative, reactionary response to women increasing prominence and equality is institutionalized by a place like Barstool Sports,” said Soyaya Chemaly, a women’s rights activist and the author of “Rage Becomes Her: The Power of Women’s Anger.” “I don’t have any sense that #MeToo or even Trump’s election was ever going to make a dent in that culture.”
Conservative ideology appears to be a core part of Barstool Sports — especially its portrayal of gender roles, with hypermasculine, sports-loving men and hypersexualized, submissive women. The site’s reinforcement of conservative American values is what makes its content stand out from its competitors, Marie Hardin, the dean of Penn State’s Donald P. Bellisario College of Communications, said.
Wow, so a woman who wrote something called, “Rage Becomes Her: The Power of Women’s Anger” thinks that Barstool Sports is too traditionally masculine and not progressive enough. No way.
U mad, bro?
— Chris Hynes (@realchrishynes) September 21, 2019
It’s so tiresome to deal with the people behind these headlines.
NBC allowing this to be posted just signals to me & other women at or who consume @barstoolsports that you’re not serious about facts.
Did this “Digital Media Expert” miss the day parody & sarcasm was explained? pic.twitter.com/Vgd5f0clnM
— O’Malley ☘️ (@MickEOMalley) September 21, 2019
“an expert on digital media and gender said” 😂
— Wu-Tang Financial 🥑 (@Wu_Tang_Finance) September 21, 2019
Glad that degree in digital media and gender studies is finally being put to work.
Is this the same specialty – Digital Media & Gender, or is she an expert on two separate specialties at once 1.) Digital Media and 2.) Gender?
And how do you become an expert on Gender?
What a clownshow of a tweet and story! pic.twitter.com/0BJmw5vRZw
— Timothy Andrew (@NASHM0NTY) September 21, 2019
Their headline "How Barstool Sports has fought progress" is an admission from NBC that the left’s idea of "progress" includes exterminating all things masculine. Barstool & @stoolpresidente don’t cave to PC lunatics, hence success. P.S. NBC’s CEO is a man, Barstool’s is a woman. https://t.co/o8CzBO6OQr
— Robby Starbuck (@robbystarbuck) September 21, 2019
The funniest thing about this headline is the idea that traditional masculinity is an inherently bad thing and that “progress” means it must be destroyed.
— ✨💕🦋💕✨ (@ilyanaLanai) September 21, 2019
Their CEO is a woman.
— 0SelfAwareness (@thehamberdler1) September 21, 2019
She is indeed, and here she is:
— Erika K Nardini (@EKANardini) September 21, 2019
— DannyBoy (@Gambling_Dan_21) September 21, 2019
Clickbait. Erika Nardini runs the show. Big time female presence. NBC is a joke.
— Chris Roekle (@croekle24) September 21, 2019
I legitimately can’t think of a media network that promotes females in management and in content as thoroughly as Barstool.
— Tom Segal (@tomsegal) September 21, 2019
Name one media company promoting as many top rated shows for women as barstool. The answer is zero hence why the hit piece keeps coming.
— Matrick Pahomes (@StoolieMike) September 21, 2019
This has to be satire. Liberalism is dying a slow painful death. It's fun to watch
— Doug McCall (@McCallDoug) September 21, 2019
Do y’all not believe in fact checkers?
— Megan Marie (@meganmarie_93) September 21, 2019
This is like offensively bad. Between CITO, Daddy gang, Kaycee on FFF, Kate with ZBT, Marina and Liz, show us another media company giving a an actual voice to more women other than a token sideline reporter or studio cat wrangler of two men debaters gigs.
— Mickstape AWL (@PoliteHubris) September 21, 2019
I’m a woman and it’s my #1 sports source. 2 podcasts are the ones I look forward to the most. Don’t like their approach? DON’T LISTEN but don’t ruin it for the rest of us.
— Jennifer (@jgarone) September 21, 2019
This 50+ year old female Stoolie finds their description of me as a conservative white male sports fan a tad inaccurate.
— Stacy Abena (@slammom) September 21, 2019
You know a company is on thin ice when they start going after Barstool. It has literally never been easier to be a human being in North America and this is the shit we are going after ? More people need to travel and see what real injustice is happening around the world.
— Van City Nights (@VanCityLiving13) September 21, 2019
NBC editors and writer publishing this pic.twitter.com/LRZnmBetky
— Enjoying The Ride (@ride_enjoying) September 21, 2019
People are free to run their business whatever they want and people are also free to consume whatever they want. you should stop trying to wash people’s brains and makes them think as you think. You’ve gained the Unfollow
— STP (@101Supersonic) September 21, 2019
Really wish they got Matt Lauers opinion for this one
— solostak09 (@BeanstalkBenny) September 21, 2019
— Erik Hackett (@ErikHackett_) September 21, 2019
NBC is dying. So out of touch as their prestige is lost and the model they have perched themselves on for decades is irrelevant. pic.twitter.com/hNz2TMWv7O
— Digger (@Takethisbread) September 21, 2019
Hurting for an actual story to publish, I take it.
— Cagekicker2019 (@cagekicker2019) September 21, 2019
— brandonui (@jbrandonui) September 21, 2019
😂😂😂 do some research scrubs
— Chronnor (@Chronnor4) September 21, 2019
Calling @PardonMyTake a “football podcast” proves whoever wrote this article has never listened to a single episode of pardon my take.
— K (@OldMan_Clemens) September 21, 2019
Lazy writing by Shannon Ho. Not a shocker being affiliated with NBC news.
— KayGee (@KayGee2323) September 21, 2019
You’ve never consumed their content I take it
— Will Mills (@willmills1856) September 21, 2019
“The company appears to be moving away from sports coverage and focusing more on manliness,” Ho writes, so she must have been researching this piece for some time.
Serious question. Will anyone ever spend real time understanding barstool and the media/lifestyle brand for EVERYONE, that it has become. These pieces are old, tired and useless.
— laura mariano (@lmariano508) September 21, 2019
When you start an article bringing up the comments section of any internet site, you've already lost all credibility.
— JPDunks4 (@JPDunks4) September 21, 2019
There are plenty of things to not like about Barstool, but y'all base this whole article on a comments section? This is a special brand of stupid.
— Roughneck in Alief (@DavidInAlief) September 21, 2019
It takes a certain kind of stupid to write an article like this
— mike (@mtaravellaXX) September 21, 2019
Barstool is an escape for regular guys and girls who are consistently getting banged over the head with progressive garbage…. like this
— . (@jbuck0) September 21, 2019
Like ESPN? Deadspin?
I’m going to join the ratio here. Didn’t work for Deadspin won’t work for you, NBC. When will you national media outlets realize that the silent majority in this country are tired of having “toxic” bullshit thrown at us all the time.
— Wes Holtsclaw (@wesholtsclaw) September 21, 2019
Good thing you guys got an expert on gender to explain @barstoolsports to us
— Danny Jones (@DatBoiWiz) September 21, 2019
“Barstool has resisted some of the more progressive discourse around sports.”
— Scientific Republican (@TSRGOP) September 21, 2019
It’s not too late to delete this
— Ben Byerly (@ByerlyBen2) September 21, 2019
It's been a bit too long since there was a Barstool hit piece… Thank god this brave patriot was able to re-enlighten us all today with this literary masterpiece pic.twitter.com/zRA3ZuiiNR
— Dick Trickle (@chupakabrahj) September 21, 2019
As a woman and a sports fan, I am grateful for @barstoolsports. But thanks for yet again trying to speak for all women and perpetuating the idea we can’t think for ourselves.
— Girl In CLE 🥃 (@girlincle) September 21, 2019
— DANIEL JONES MVP 2020 (@DanMFJonesSZN) September 21, 2019
Wow no one has written this 'think-piece' before
— Goosebumptime (@thaRealMcDeal) September 21, 2019
This article didn’t go over as planned, huh?
— Taylor Nystrom (@tnytro) September 21, 2019
This article completely deserves the ratio and scrutiny it’s currently receiving
— Harry Phillips (@HarryPh53406601) September 21, 2019
— Wentz Gang (@Philly_brown10) September 21, 2019
Barstool Sports writer calls out woke Deadspin writer who deemed him a ‘traitorous queer’ https://t.co/jQX9Brgcmy
— Twitchy Team (@TwitchyTeam) December 13, 2018