How many times did Hillary Clinton launch her historic presidential campaign? We think it was two or three, with the “real” one being the event on Roosevelt Island. And then there were the reboots to her public persona, which for a while had settled on “humor and heart.”

What a wild coincidence, then, that one day after Sen. Bernie Sanders announced that he had joined “Snapshot” to the rapturous joy of tens of thousands of millennials, Clinton announced that she too had joined Snapchat, promising dancing and puppies and shots at Republicans.

Closer inspection shows that today’s tweet from the Clinton campaign links to an announcement posted Oct. 12 that Clinton had joined Snapchat. Maybe Clinton thought the nearly 20,000 “loves” awarded to Sanders’ tweet in the space of one day could be hers too, but her count has stalled just over 700.

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