With Syfy’s “Sharknado 3” sitting comfortably atop Twitter’s list of trending topics as expected, it was inevitable that every brand manager and TV meteorologist would be hard at work trying to play off the publicity somehow.

Speaking of NASA, those close-ups of Pluto were pretty cool, but what do they do now that they’ve run out of solar system? Lots of Sharknado-related things, it turns out.