Young fans tuned in to the MTV Movie Awards last night for another dose of celebrity vapidity. Awards included “Shirtless moment,” “Best kiss,” “Best fight,” and “Scared (crazy) moment.” But a new generation of truth-tellers living in the, ahem, real world decided to use the night’s festivities as a teachable moment.
They hijacked the #mtvmovieawards hashtag to keep the Kermit Gosnell horror story on the national radar screen and to school the uninformed.
Kudos! Keep showing ’em how narrative-reshaping is done.