I would like to know why my Starbucks cup says "jasmine come together" whaaaat?—
Jasmyn Gordon (@JasyyFreshh) December 27, 2012
Remember Starbucks’ “Indivisible” campaign and what it was for? No? Then your expectations are properly set for CEO Howard Schultz’s latest “nonpartisan” shot at political influence. Baristas around the Washington, D.C., area were asked to write “Come Together” on coffee cups this morning to inspire legislators to reach a compromise in fiscal cliff negotiations.
We didn’t hear if Barack’s cup had the message on it, but people like Jasmyn were left scratching their heads.
If the barista writes "come together" on a coffee cup, is that a come on? Asking for a friend.—
Richard Saunders (@organicdemocrat) December 27, 2012
If a server EVER wrote "Come together" on my coffee cup, I'd call the freakin' police.—
Zac Bissonnette (@ZacBissonnette) December 27, 2012
The girl at the local Starbucks© wrote "come together" on my coffee cupp, so I guess we're hooking up later.—
Ruminator 1 (@roomynation) December 26, 2012
Many coffee drinkers, though, had heard about the campaign online, and were disappointed when they didn’t see “Come Together” written on their cup.
Went to Starbucks and the girl who made my coffee refused to write "come together" on my cup ☕—
Ashley (@ashpinkadot28) December 27, 2012
Had coffee at K Street Starbucks. No 'come together' written on cup. Coincidence or pandering to local clientele?—
Andrea Stone (@andreastonez) December 27, 2012
The whole campaign seems to have left many customers with a bitter taste.
Don't worry stock market bulls, Starbucks is writing "Come Together" on coffee cups in DC…clearly a fiscal cliff deal is only moments away—
Robert Kelley (@robertknyc) December 27, 2012
I brought my own coffee into the office this morning. TAKE THAT Starbucks. Oh wait. That's about as useless as "Come Together".—
Sally Canfield (@TheLifeofSally) December 27, 2012
good thing Starbucks wrote "come together" on my coffee this morning. fiscal cliff deal is definitely going to happen now.—
Nico Probst (@nprobst) December 27, 2012
Howard Schultz and his executives should "Come together" and brainstorm a way to make coffee that doesn't taste like hot garbage water—
Big Tits Will Weldon (@oldmanweldon) December 27, 2012
Starbucks writing "Come Together" on DC cups. Because nothing says economic responsibility like a cryptic message on a six dollar coffee.—
Marty Johnson (@martyjohnson00) December 27, 2012
Instead of "Come Together", how about "We're cutting the prices on our coffee"?—
Squall Live (@squalllive) December 27, 2012
Everyone. Write "come together" on coffee that costs $14. That'll show em! Morons.—
drew olanoff (@drew) December 26, 2012
Not everyone greeted the idea with ridicule, though. DNC vice chair Donna Brazile adopted Starbucks’ motto, infused it with some partisan spin and turned it into a Twitter hashtag.
No, you can’t. Shut up and drink your coffee.
With many observers calling Starbucks’ campaign a confusing flop, will the coffee chain stick to making lattes or can we look forward to more “nonpartisan” sloganeering?
Starbucks CEO encouraged D.C. baristas to write "Come Together" on cups – I'll take my coffee with cream, a little sugar, and NO POLITICS—
Eugenie Haulk (@ihaulk___eugeni) December 27, 2012