Women of Twitter agree: Reebok’s new ad campaign sucks

Reebok, the struggling athletic shoe/apparel company, has a new ad campaign: billboards proclaiming “cheat on your girlfriend, not on your workout.”

Alas, it does not seem to be going over well:

Someone cared enough about this to set up a petition you can sign to protest the ads.

Exit question: What does it mean in Reebok-speak to “get after it”?

  • http://deadbuffaloblog.blogspot.com/ DeadBuffalo Blog

    Reebok ad for dems:  Cheat on election day, not your workout.

  • http://twitter.com/zms020663 Zoila Sabucedo

    they are not lying

  • http://profile.yahoo.com/DYP76OFPMVYNHC3YF53VUHNFWE Sonnid

    A girl friend is not a wife.  A boyfriend is not a husband.  How can you cheat on someone you are not married to?  Boyfriends and girlfriends come and go.  Spouses are forever.

    • http://profile.yahoo.com/ZO4273M6RVMGA272YZMJGTYN2A Shelly

      Well before you become a husband or wife your relationship is first built as a couple. Boyfriend, Girlfriend is what it’s called. If you can’t build it from the root than how can a spouse be forever.

      • http://twitter.com/saaracaradine saara caradine

        I don’t see the point of dating. If there’s something you want to know about the person, ask. Dating can end up as lost time.

    • Nock4Six

      What are you? New? Cheating is cheating.  A piece of paper proclaiming you’re “married” in the eyes of “god” means squat. And if spouses were “forever”, divorce wouldn’t exist. Y